YouVersion, TwitChange Vie for Mashable Awards

CHICAGO, IL (December 8, 2010) – An influential website covering digital and social media has nominated YouVersion, an online Bible project launched by LifeChurch.tv, and TwitChange, an online celebrity auction, to be the recipients of the fourth annual Mashable Awards.

Mashable.com sponsors the contest, formerly known as the Open Web Awards. Voters can vote once a day in each category through December 15. Winners will be announced

At the 2011 International CES convention on January 6, 2011, at Cirque du Soleil’s Zumanity stage in Las Vegas.

According to the website, the awards celebrate major innovations and achievements in the digital and social media landscape initiated by companies, individuals and projects. In 2009, the awards included 50 winners, attracting more than 440,000 nominations, 70,000 finalists and 780,000 votes.

The online celebrity auction TwitChange, initiated by Evangelical Covenant Church pastor Shaun King, was nominated in the “Most Creative Social Good Campaign” category. King is pastor of Courageous Church in Atlanta, Georgia, and started the campaign to benefit a Haitian school that houses and educates severely disabled children.

TwitChange raised nearly $532,000 during the auction in September. Twitter users bid to win three things: to be followed by their favorite celebrity on Twitter, to be retweeted, or to be mentioned by them in a special tweet. The project garnered worldwide participation with the help of actress Eva Longoria, who enlisted other celebrities to participate.

LifeChurch.tv’s YouVersion Bible was nominated for the “Best Mobile User Experience.”

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